Stop simply organizing requests, and start innovating
We work with product leaders in complex, non–digital-native organizations who know their product organization isn’t delivering the business results it should, and who suspect the problem is bigger than simply updating templates or hiring new people.
Our Product Operating Model Transformation uses a two-phased approach to ensure alignment and improve success.
Phase 1 - Current State Assessment
A focused, executive-level assessment designed to create clarity about what’s actually broken, and why.
We conduct interviews, attend meetings, and review documents to assess
How decisions are made and how work is prioritized
The relationship between business objectives and product work
How incentives across product, engineering, and go-to-market teams interact
Leadership team alignment and engagement
You’ll come out of this phase with
A clear diagnosis of the root causes behind blocked teams and stalled outcomes
A set of concrete options for what to change, and what not to change
Phase 2 - Future State Design and Implementation
A structured engagement to redesign the systems that shape product decisions, delivery, and accountability, and get teams on board with and using the new operating model.
Typical design components include
Clarifying the roles and responsibilities of product, engineering, go-to-market, and other teams
Aligning leadership around goals, priorities, trade-offs, and success metrics
Redesigning the planning and roadmapping processes, meetings, and artifacts
Realigning team incentives to be conducive to value-based product decision-making
Supporting product leaders as they step into modified roles
We’ll work on this together through
Executive working sessions, leadership alignment, coaching and advising
Hands-on training and support for teams as they onboard to this new way of working
Optional interim or fractional product leadership where helpful
You’ll come out of this phase with
Clearer priorities and a more compelling story to tell your customers
Product leaders empowered to make value-based product decisions
Less cross-functional friction and divergent incentives
Roadmaps that hold up under executive and board pressure
Teams focused on outcomes that drive value for your business, not just delivering features
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Scale your business through intentional product strategy and ways of working
Every engagement begins with a short assessment. From there, we decide together whether a transformation engagement makes sense, and what scope will deliver the most impact.